Editor’s Note: In “Tough Love Tuesday,” our first-ever summer achievement series, we’re connecting aspect-hustling marketers with support, resources, and recommendations from notable experts. Sign up for our e-mail e-newsletter to be notified about our Tuesday Facebook Lives and check lower back to our facet hustle subject matter web page for extra useful guidelines. With content being king, search engine optimization can also as properly be queen. They each play an essential function in getting your message out and constructing your following. Setting out content material is no longer simple it helps you create brand focus, foster relationships with clients, and attract new ones; it also facilitates you stand proud of the competition. But if you don’t have a search engine marketing plan, you can be wasting a lot of time and money, two things side hustlers don’t have.
Fortunately, our next Facebook Live will be characterized by one of the grandmasters of SEO: Neil Patel. As the co-founder of Kissmetrics, a behavioral analytics agency, and Crazy Egg, an analytics agency, Patel has a considerable quantity of enjoying supporting marketers in growing their commercial enterprise, now not simply via search engine optimization but also through conversion optimization and growth hacking. He has helped organizations which include Amazon, NBC, and Viacom, develop their sales, acquired many accolades for his work, and became even recognized by President Barack Obama as one of the pinnacles of one hundred entrepreneurs below the age of 30.
Now he is here to help us.

Image credit: Neil Patel
“Most human beings get search engine optimization wrong, due to the fact they aware of what they assume search engines like Google and Yahoo need as opposed to focusing on the consumer,” Patel says. “By first focusing on enhancing your product, provider, and consumer revel in, you are more likely to rank in the long run.” Related: Entrepreneur.Com Launches Facebook Live Series to Take Your Side Hustle to the Next Level In a Facebook Live, Patel will proportion easy search engine optimization suggestions and hints with side hustlers to grow your online presence without investing numerous time or sources. He will even:
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Explain away to the marketplace and optimize content. Too often, people consider writing to be sufficient. However, this is the handiest half of the battle. Discuss the significance of running A/B exams. Traffic is the handiest part of the equation — you want to be conscious of changing. Share why social media is wanted to develop your SEO. You should not simply rely on SERPs to strengthen your content material. Related: 50 Ideas for a Lucrative Side Hustle Tune on Aug. 8 at 1 p.m. ET to watch the Facebook Live. Don’t forget to convey questions to our hosts and visitor professionals to help construct your business. This episode is the fifth in our new collection “Tough Love Tuesday.” For six weeks, our experts will develop consciousness on aspect hustlers, presenting assistance, sources, and actionable advice, all in actual time.
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